Best Practices in Business Development and Client Services
Seminar Information
Seminar Date:
December 03, 2008
Seminar Location:
State Bar of Georgia
Atlanta, GA
Best Practices in Business Development
  • Introduction: It's All About Relationships

  • A Short Legal History of Legal Marketing - Bates to the present

  • Don't Cross the Line - What can you say that is not "false and misleading"

  • Networking for Potential Clients - Where and how to do it comfortably and ethically

  • Take Me Out to the Ballgame: Client Entertainment

  • "You've Got Mail" - Direct mail marketing

  • Everything You Ever Wanted to Know About Referral Fees

  • Get Your Show on the Road - Speaking and writing

  • Marketing Online
Speaker Information
Roy S. Ginsburg J.D.   [ view bio ]
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Best Practices in Client Services
  • Are Your Clients Satisfied? Are You Sure?

  • How Do Your Clients Evaluate You? What Can You Control?

  • Service-Related Ethics Rules Overview

  • Addressing Client Complains:
    -"It wasn't supposed to turn out this way"

    -"This is taking forever"

    -"Why did this cost so much"

    -"I don't like the way I'm being treated"

  • Just Like in the Movies - Lawyer/client relationships on the screen

  • Authenticity and Attitude - How to create this winning combination

  • The Best Place to Get Business - Your current clients

  • An Ounce of Prevention - How to reduce or eliminate ethics complaints
Speaker Information
Roy S. Ginsburg J.D.   [ view bio ]
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Georgia Bar
Total General Hours: 6.00
Including Ethics: 4.00
Including Professionalism: 2.00
GA Chief Justice's Commission on Professionalism
Including Professionalism: 2.00
Products
Audio CD
Atlanta Bar Member Price: $199.00
Non-Member Price: $229.00
Additional CE Credit
Atlanta Bar Member Price: $159.00
Non-Member Price: $189.00
DVD
Atlanta Bar Member Price: $199.00
Non-Member Price: $229.00
Streaming
Atlanta Bar Member Price: $199.00
Non-Member Price: $229.00
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